Olly Designer
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CPFC | Brand Bible

 

BRANDING / ART DIRECTION / visual style

In March 2015 the football club underwent a rebrand, lead by myself and the Marketing Communications Director, we shaped the club’s brand to stay true to its roots in south London, have a local heart and global appeal. Once our brand was defined, it was my ambition to bring this to life through the club’s voice. This was achieved by producing a wide range of projects across various disciplines including website, advertising, video content, social media, way-finding signage, photography and print.

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